The sales team requested a more tailored showroom display with a vibe instead of plain white walls and clothing grids. We displayed the entire seasonal clothing line alongside large lifestyle images of athletes and models wearing the products, effectively highlighting the brand's personality. When choosing the images, we were careful to consider the positioning of the clothing racks and grids on the walls in relation to the images.
Role: Design Concept, Graphic + Print Production and Overseeing Installation
