At the 2019 GoPro CES trade show, we launched the Hero camera lineup and held a Q&A session with a few of the winners of the Million Dollar Challenge, allowing visitors to engage directly. We also promoted a paid subscription offer for show attendees. To effectively showcase our different messages, I created specific zones within the booth that highlighted various cameras and accessories. This year, I introduced colorful design elements to our traditionally white booth, using campaign colors and vibrant lifestyle imagery to celebrate both the product and its user community.
Role: Art Direction, Graphic and Print Production and Overseeing Installation and set up
